The Facebook effect : the inside story of the company that is connecting the world

Author
Kirkpatrick, David, 1953 June 14-
Title
The Facebook effect : the inside story of the company that is connecting the world / David Kirkpatrick.
Format
Book
Edition
1st Simon & Schuster hardcover ed.
Published
New York : Simon & Schuster, 2010.
Description
372 p., [8] p. of plates : ill. ; 25 cm.
Notes
Includes bibliographical references (p. [340]-354) and index.
Contents
Prologue: the Facebook effect -- The beginning -- Palo Alto -- Social networking and the Internet -- Fall 2004 -- Investors -- Becoming a company -- Fall 2005 -- The CEO -- 2006 -- Privacy -- The platform -- $15 billion -- Making money -- Facebook and the world -- Changing our institutions -- The evolution of Facebook -- The future -- Postscript.
Summary
How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? In half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects--even becoming instrumental in political protests. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook's key executives in researching the history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg.--From publisher description.
Subject headings
Zuckerberg, Mark, 1984-
Facebook (Firm)
Internet industry--United States.
Online social networks--History.
ISBN
9781439102114 (hc.)
1439102112 (hc.)
9781439109809 (ebook)
143910980X (ebook)

Holdings

Library
Blmgtn - Herman B Wells Library
Call Number
HD9696.8.U64 F335 2010
Location
Wells Library - Undergraduate Services - Core Collection
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Library
Blmgtn - Herman B Wells Library
Call Number
HD9696.8.U64 F335 2010
Location
Wells Library - Undergraduate Services - Core Collection
text this call number
Library
Fort Wayne Helmke Library
Call Number
HD9696.8.U64 F335 2010
Location
Stacks
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